Busch cooler stocking

Busch Cooler Stocking

And the stockings were hung by the chimney with BEER…..At least this year they were! To help Busch (one of the cheapest beers on shelf) break into the booziest time of year of when everyone is splurging on the good stuff to drink, gift or serve - we created something so dumb and fun it couldn’t be ignored. The first-ever fully insulated cooler stocking, made to keep a 12 pack of beer ice cold for up to four hours. We launched the stockings on social and watched them sell out before Thanksgiving in just a matter of days.

“Cool Cool Stocking”

”White Elephant”